Greater Concord Chamber of Commerce logo         Intown Concord logo    

 

Spread Joy, Shop Concord

Marketing Toolkit

Use some of these sample communications below to spread the word about Spread Joy, Shop Concord . When sharing on social media, we encourage you to add #SpreadJoyShopConcord to your posts to make your content stand out and encourage customers to create their own posts about holiday shopping in Concord.

This campaign is presented by the Greater Concord Chamber of Commerce , Intown Concord and NBT Bank, N.A.

 

Sample Social Media Posts

  • Announce your participation (Suggested post date: November 20-26):

We are excited to announce that we're participating in #SpreadJoyShopConcord! Over the next few weeks, we encourage you to follow this hashtag and see what makes Concord so special during the holiday season.

  • Get ready for Midnight Merriment (Suggested post date:  November 27-December 3):

We're so excited to #SpreadJoyShopConcord during Midnight Merriment! Check out the festivities downtown on Friday, December 2 from 5pm to midnight. Learn more at intownconcord.org. 

  • The holidays are right around the corner (Suggested post date: December 4 -10):

The holidays are right around the corner! You can finish off your shopping list without paying for shipping by visiting local stores in Concord! Follow #SpreadJoyShopConcord for gift ideas, special deals and more.

  • Celebrate community (Suggested post date:  December 11-17):

Get to know your community this season through #SpreadJoyShopConcord! We're highlighting small business owners, their employees, friends, and family, who are excited to meet you and share gift ideas for shopping locally this season. Follow our hashtag to learn more!

  • Last-minute holiday gifts (Suggested post date:  December 18-24):

Did you procrastinate holiday shopping this year? Struggling because products are out of stock? Overwhelmed by high shipping costs? We can help! When you shop locally, you get personalized service and support families in your community. Stop by to say hello, and we'll help you find those last-minute gifts. #SpreadJoyShopConcord

Alternate version for non-retail businesses:

Did you procrastinate holiday shopping this year? Struggling because products are out of stock? Overwhelmed by high shipping costs? There's good news! When you shop locally, you get personalized service and support families in your community. Follow #SpreadJoyShopConcord to find last-minute holiday gifts in Concord.

 

Share the videos

Please feel free to share links to any of the videos below.

  

  

 

Downloadable Graphics

Photos and graphics help your social media posts attract more views and gets your audience excited about your organization. We encourage you to add photos to all your social media posts, or use the downloadable graphics provided below.

Download Instructions: Click on the corresponding link for the image you want to download. Right click on the image and then click "Save Image As" to download.

 

Download the logo

Download the Spread Joy, Shop Local logo

 

Download images for Instagram stories

 

Download the package of quotes (4 images) for Instagram stories

Download a quote image that you can fill in for Instagram stories

 

Download images for social media

Download the package of quotes (4 images) for social media

Download the package of quote (4 images) for horizontal social media posts

Download quote images that you can fill in (2 images) for social media posts

 

Questions?

Please reach out to Emily Marsh, Creative Director at the Greater Concord Chamber of Commerce if you have any questions. Email:  emarsh@concordnhchamber.com . Phone: (603) 224-2508.